The two day conference, Digital Book World, at the Sheraton Hotel, New York, starts on Tues 26th. We will be covering the highlights of events there this week. Here is a snippet from the official site for Digital Book World.
“Digital Book World isn't just about strategies; it's also about the network. Because of our focus on consumer publishing, our speakers and attendees represent publishers of all sizes and niches – from HarperCollins, Penguin and Random House to Tor, Chelsea Green, National Geographic and Ellora's Cave – as well as literary agents and other allied professionals, and vendors with an interest in the future of consumer publishing.
Our goal is to have the most digitally knowledgeable and globally connected publishing staff in the industry. Digital Book World offers a good overview of the ‘state of play’ for digital reading to start off 2010.
It's a great next step in digital engagement for employees of editorial and publicity--those departments who are most often speaking to our agents and authors."
Carolyn Pittis, Global Author Services, HarperCollins Publishers
The following is a full listing of sessions over the two days with some pretty illustrious speakers, including Richard Nash, Angela James of Carina Press (think Harlequin from last year!), Richard Curtis, Eoin Purcell, Michael Cader, Mike Shatzkin, and Kassia Kroszer. All publishing voices you will have seen many times referred to here on POD, Self Publishing & Independent Publishing.
Here is the full list of sessions:
Tuesday, January 26
7:30 am: Registration Opens, Exhibits, Coffee
8:30 am: Welcome Introduction by Mike Shatzkin, The Idealogical Company
8:45 am: Opening Keynote: Engaging Readers in the Digital Age with Shiv Singh, Ad Age Media Maven and Social Media Lead at Razorfish
9:30 am: PoetrySpeaks.com: 90 Days In with Dominique Raccah, Sourcebooks
10:10 am: Google Editions: Books in the Cloud with Amanda Edmonds, Google
10:35 am: Digital Book Piracy: It's Here. Let's Deal With It with Brian Napack, Macmillan
11:00 am: The Cash Cow That Isn't Milked! with Steve Walker, SBS Worldwide
11:25 am: Morning Break and Exhibitors
11:55 am: Lunch and Verso Digital Presentation: Book-Buying Behavior in Vertical Channels:
Results of Verso Ad Network's 2009 Consumer Book Survey with Jack McKeown and Tom Thompson
1:00 pm:
Digital Tools: How the Sales and Marketing Process Is Changing
Speakers: Noah Genner, BookNet Canada; John Rubin, Above the Treeline, LLC; Susan Ruszala, NetGalley; Amy Williams, Ingram Content Group
Moderator: Ted Hill, THA Consulting
Getting Comfortable in the Niches: Reports from Publishers Working Their Verticals
Speakers: Brent Lewis, Harlequin; Reid Tracy, Hay House; Margo Baldwin, Chelsea Green; Rebecca Smart, Osprey Publishing
Moderator: Michael Cairns, Information Media Partners
Back-Loaded Book Deals: No (and Low) Advance Contracts, Profit-Sharing and Other Innovative Business Models
Speakers: Roger Cooper, Perseus Vanguard; Robert Miller, HarperStudio; Ira Silverberg, Sterling Lord; Mary Ann Naples, The Creative Culture
Moderator: Lorraine Shanley, Market Partners International
1:00 pm: The Next Generation of eBooks: Invent It or Witness It! with Sameer Shariff of Impelsys, Inc. and Scott Chambers of Sesame Workshop
2:15 pm:
Optimizing eBooks: Cost-Effective Enhancements, Updates and Multimedia Options
Speakers: Josh Koppel, ScrollMotion; Brad Inman, Vook; Andrew Malkin, Zinio; Maja Thomas, Hachette Book Group; Eric Freese, Aptara
Moderator: Laura Dawson, LJN Dawson
Selling Direct to the Consumer: What are the Best Practices for Publishers?
Speakers: Rick Hunt, SharedBook; Reid Tracy, Hay House; Sara Domville, F+W Media, Inc.; Mary Aarons, Quayside Publishing
Moderator: Ted Hill, THA Consulting
Tomorrow’s Book Contract: New Language and Provisions to Reflect New Conditions
Speakers: Miriam Kriss, Irene Goodman Agency; Simon Lipskar, Writer's House; John Schline, Penguin Group USA; Devereux Chatillon, Sonnenschein Nath & Rosenthal, LLP
Moderator: Richard Curtis, Richard Curtis Associates, Inc.
2:15 pm: New Ways for Old Ideas: An Innovative Approach to IT Co-Sourcing with Kamalpreet Virdi of Aequor
3:15 pm: Afternoon Break and Exhibits
3:45 pm:
Synergizing the Book and Web: Books Plus In the 21st Century
Speakers: Will Schwalbe, Cookstr; Lisa Holton, Fourth Story Media; Alison Norrington, Author; Hillel Cooperman, Jackson Fish Market
Moderator: Lorraine Shanley, Market Partners International
New Business Models: Changing the Commercial Rules of Publishing
Speakers: Richard Nash, Richard Nash Group; Eoin Purcell, Green Lamp Media; Chris Morrow, Northshire Bookstore; Angela James, Carina Press
Moderator: Don Linn, Linn & Company LLC
The Changing Agent-Author Relationship: How it Will Affect the Business Model
Speakers: Gail Hochman, Brandt & Hochman Literary Agents, Inc.; Scott Waxman, Waxman Literary Agency; Brian DeFiore, DeFiore and Company; Wendy Keller, Keller Media, Inc.
Moderator: Sara Nelson, Oprah's Book Club
3:45 pm: Winning and Retaining Customers: What Publishers Can Learn From Social Gaming with Richard Caccappolo of ORCA
5:00 pm: Cocktail Reception
Wednesday, January 27
7:30 am: Exhibits and Coffee
8:30 am: Welcome Introduction by Mike Shatzkin, The Idea Logical Company
8:45 am: Today’s eBook Consumer: A Look at First-Round Data from BISG’s On-Going Survey of Consumer Attitudes Toward eBook Reading with Angela Bole of BISG and Kelly Gallagher of RR Bowker
9:05 am: Ellora's Cave: A Conversation with Raelene Gorlinsky
9:25 am: Getting Past "Good Enough" eBooks with Liza Daly, Threepress Consulting
9:45 am: Leveling the Production Playing Field: Print, Web, eReaders, SmartPhones and Beyond! with Samir Kakar, Aptara
10:15 am: Panel--The eBook Tipping Point: The New Issues It Creates
Speakers: Michael Cader, Publishers Lunch; Larry Kirshbaum, Literary Agent; Ken Brooks, Cengage Learning; Evan Schnittman, Oxford University Press Moderator: Mike Shatzkin, The Idea Logical Company
11:15 am: Morning Break and Exhibits
12:00 pm: Lunch and Baker & Taylor BLIO eReader Presentation
1:00 pm:
eBook Pricing: What They Should Cost, and Why
Speakers: Tim McCall, Penguin Group USA; Michael Tamblyn, Kobo; Kassia Kroszer, BookSquare; Ginger Clark, Curtis Brown Ltd.
Moderator: Laura Dawson, LJN Dawson
How Publishers Can Build Their Own Communities: Using Social Media Tools
Speakers: Pablo Defendini, Tor.com; Jesse McDougall, Catalyst Webworks; Guy Gonzalez, F+W Media, Inc.; Jennfier Hart, HarperCollins
Moderator: Charlotte Abbott
Teach Them to Fish: Empowering Authors to Market Themselves
Speakers: Peter Clifton, FiledBy; Christina Katz, Author; Matt Schwartz, Random House; Cecilia Tan, Circlet Press
Moderator: Michael Cairns, Information Media Partners
1:30 pm: Three Challenges and Technologies You Need to Know for Digital Publishing with Michael McGinniss of HarperCollins and Todd Eckler of North Plains Systems
2:00 pm: Afternoon Break and Exhibits
2:30 pm:
eBook Challenges: Competing with Free and Getting the Timing Right
Speakers: Mindy Stockfield, Hyperion; Robert Gottlieb, Trident Media Group; Michael Tamblyn, Kobo; Steve Ross, formerly of HarperCollins, Random House, Delacorte Press, Putnam's Sons and John Wiley & Sons
Moderator: Brian O'Leary, Magellan Media Partners
Fundamentals of an Email List Management Strategy: Capturing and Utilizing Today’s Most Cost-Effective Asset
Speakers: Eleanor Elliott, Harlequin; Rachel Chou, Open Road Integrated Media; Mitch Rubin, Applied Information Group; Chad Phelps, F+W Media, Inc.
The New Farm System: Scouting Blogs and Self-Publishers for Commercial Books
Speakers: Byrd Leavell, Waxman Literary Agency; Kate Lee, ICM; Sulay Hernandez, Simon & Schuster; Patrick Mulligan, Gotham
Moderator: Victoria Sutherland, ForeWord Magazine
3:45 pm:
Digital Content and Marketing for the Born Digital Generation:
What Juvie and Young Adult Publishers are Doing in the New Marketplace
Speakers: Diane Naughton, HarperCollins Children's Books; Justin Chanda, Simon & Schuster; Holly Root, Waxman Literary Agency; Suzanne Murphy, Scholastic
Moderator: Dan Weiss, Macmillan
Get Noticed! How to Earn Attention for Every Book
Speakers: Debbie Stier, HarperStudio; Yen Cheong, Viking and Penguin Books; Peter Costanzo, Perseus Books Group; Ryan Chapman, Farrar, Straus and Giroux
Moderator: Kate Rados, Chelsea Green Publishing
Getting on the Virtual Shelves: Untangling and Understanding the eBook Supply Chain
Speakers:Neil De Young, Hachette Book Group; Peter Balis, John Wiley and Sons; Andrew Weinstein, Ingram Digital; Leslie Hulse, HarperCollins
Moderator: Mark Coker, Smashwords
5:00 pm: The Future of Publishing is Bright with Guy LeCharles Gonzalez of Digital Book World
Please note this schedule is subject to change.

